Kieran’s Irish Pub Marketing Strategy Notes from Session 1


General Ideas:
unified brand across the web (website, myspace, etc.)
have content interact with each other across online spaces

Self-maintaining:
Bring in tagged photos from Flickr
Have users generate content
Create a business-branded Flickr tag
Bring video feeds into website
can I bring in a twitter feed by hashtag?

Audience:
People who are looking to book meeting space, dinners, concerts, etc.
People at the Convention Center, downtown, library

KEEPER ITEMS:
Logo in top left of home page
Pub photos
Newsletter sign-up
Photos of menu items
Hours and location
Can we get a feed of the music calendar?
Quiz Bowl
Quiz Bowl question submission/contest?
Quiz Bowl Facebook app?
Banquet Page information
Event sign-up form
Google map and directions
List of reasons to come to Kieran’s?
Jamieson thing
“Do the Town Parking” program

Strategies:
Facebook
Flickr
Google Calendar
Have users generate content (use Flickr tags and Twitter hashtags)
Google Calendar Facebook app
Link Twitter with Facebook status message
Flickr Facebook app (Twitterbook)

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And we’re off - Unsummit08 has begun


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Welcome to UnSummit08

UnSummit 2008 is an technology+marketing conference created to serve those unable to get tickets to the the MIMA Summit on Oct. 1, 2008. This blog is the collaborative product of the Unsummit attendees.